With more retailers using online recruiting methods like NRF’s upcoming Virtual Career Fair to hire great talent, job seekers want to know: How can I successfully connect with a retail recruiter online?

We reached out to Macy’s recruiting team to find out. Here are eight ways to make a meaningful “virtual” connection with  recruiters:

Macy's recruiter

Macy’s Manager of College Relations Dara Silverglate at Retail’s BIG Show Student Program

  1. Introduce yourself. At our upcoming Virtual Career Fair, candidates will have eight minutes to chat with a recruiter, so each minute is valuable. Taking the initiative to start the conversation is a great way to get a recruiter’s attention.
  2. Have your elevator pitch ready. You’ve got 30 seconds to sell yourself in order to land the job of your dreams – what do you say? Start by telling the recruiter who you are, what you do, and exactly why you’re the candidate they should hire. A well-delivered elevator pitch could turn into an elevator ride to your dream job.
  3. Plan questions to ask ahead of time. Asking questions is a clear indication of interest. A common mistake job seekers make – both virtually and “in real life” – is not taking the opportunity to ask a potential employer questions about their company and specific roles.
  4. Share your skills and interests. Do you have strong math skills? Are you interested in digital retail and e-commerce? Would you like to build your leadership skills? Tell the recruiter! Sharing your strengths and opportunities to grow will allow the recruiter to determine which role in their company is the best fit for you.
  5. Research, research, research. Go beyond a company’s corporate website to learn more about a prospective employer. Many retailers – including Macy’s – share career information and advice via their Facebook, Twitter and LinkedIn accounts. The more you know about an employer and the career opportunities they offer, the better.
  6. Be passionate, positive and enthusiastic. While you don’t have to end every sentence with an exclamation point, genuinely expressing to a recruiter how excited you are about the chance to connect will go a long way.
  7. Keep it professional. Written communication says a lot about your professionalism and experience. Casual abbreviations like LOL, smiley faces and emoticons could be a #dealbreaker.
  8. Follow up after the event or interaction. Even if it’s as simple as a “thank you,” say something to seal the deal, and let the recruiter know you valued the opportunity to speak with them. Are you on LinkedIn? Share your contact details and stay connected.

Overall, the best way to successfully connect with a recruiter is to adequately communicate who you are and why you’re the perfect match for a particular company. And, don’t forget to take advantage of virtual interactions by writing out your introduction, elevator pitch and questions in advance.

Want to know if these tips will work? Test them out on April 2 at NRF’s second Virtual Career Fair. A dozen top retailers – Bridgestone, Gordmans, H-E-B, HSN, IKEA, J. C. Penney, Kmart, Macy’s, Neiman Marcus, Nordstrom, Total Wine & More and Walgreens – have signed on to chat with job seekers and hire for summer internships and entry-level positions. Registration is free and open to any student or young professional across the country.

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MER_110x95bA recent Federal Reserve report shows that household finances have regained substantial ground since the Great Recession, driven largely by the run-up in home values and surge in stocks. These positive forces have contributed to the highest level of wealth in our history – the net worth of U.S. households and nonprofits reached $80.7 trillion by the end of 2013.

The effect of wealth on consumption is an issue of longstanding interest to economists, which has sparked interesting research and debate. As wealth accumulates, consumers increase confidence, and with it, consumer spending and the use of credit. Based on this reasoning economists are anticipating further growth and gains this year.

However not all wealth is created equal, and its impact on consumption and spending varies. Housing prices have a larger role in consumer spending compared with financial wealth like stocks and bonds. Here’s how.

Housing Prices

As home prices rise, households regain equity (they owe less on their mortgage than the value of their home). As a result, they may find it easier to sell, refinance or borrow. Overall, equity as a share of real estate has reached 51.7 percent, the highest point since the recession.

The key to increased spending, though, is how individuals turn rising home values into cash. How much depends on how easily individuals can borrow and the desire by banks to lend. For every dollar increase in housing values, research has estimated that consumption increases between 6 and 9 cents.

Stocks and Bonds

Stocks and bonds amount to 35 percent of net worth, and are at the highest level in 15 years. Compared with housing wealth, financial wealth is readily accessible and much easier to convert into cash. With this ease, you might think its impact on spending would be larger than housing. However, research has found just the opposite. For every dollar change in financial wealth, consumer spending tends to only increase by 2 to 4 cents.

The reduced impact of financial wealth is largely due to the fact that it is not as shared as broadly as housing wealth. There are many more Americans with homes than financial investments. However, some analysts believe that the wealth and consumption relationship may not stem from the direct effect financial wealth on spending but rather from a signaling channel. That is, as stock prices rise and fall, household optimism about the economy may cause households to revise their expectations about their future wages and consumption.

Optimistic Expectations

In the coming months, higher home and equity values (the wealth effect) combined with the use of consumer credit should add to the pace of consumer spending. While take-home pay remains the primary source of consumer spending, access to credit also plays a large role into economic activity.

Even though consumers have taken advantage of extremely low interest rates to purchase big-ticket items, that doesn’t mean households are returning to pre-Great Recession spending habits. It appears that there is more responsible borrowing on the part of consumers. Credit card use  has been extremely tepid as consumers remain hesitant to return to 2007-2008 behavior. If consumers remain hesitant, their improved finances may not lead to big gains in spending.

I remain optimistic about consumer spending this year thanks to better employment prospects, a strengthening balance sheet and an expected uptick in after-tax income that makes it easier to finance debt dependent purchases.

This optimism is tempered with the reality that rising interest rates could otherwise thwart consumer attitudes toward spending and borrowing. If interest rates begin to rise, it would make it more expensive for households to access and utilize credit and limit the increase in home prices. Alternatively, if interest rates remain steady as we expect consumers should gain more confidence as the employment situation improves, spurring additional spending and economic activity throughout 2014.

NRF members can download March’s Monthly Economic Review for a thorough overview of the current retail and economic climate.

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The importance of a retail company’s chief information officer has never been more important than in the Information Age. They must be vigilant in keeping up with the latest protocols and trends in the realm of IT – a tall task considering the fast-paced environment of retail. NRF’s CIO Council is one way the industry’s most prominent CIOs are collaborating to tackle challenges that come with these ever-changing technology environments.

As STORES’ March cover story explained, CIOs can summarize both their priorities and challenges in one word: agility. And in the inaugural issue of “Retail CIO Download,” retail’s leading CIOs were asked how they are embracing this kind of “speed-it-up” mentality while also sharpening their focus on the biggest priority of all – data security. Dave Finnegan, chief interactive and information officer at Build-A-Bear Workshop, and Tom Litchford, NRF vice president of retail technology, cover the key challenges and initiatives identified by retail technology leaders in “Retail CIO Download 2014 Agenda: Leadership and Agility.”

Retail CIO Download 2014 - Leadership  Agility (March 2014)

Download the report (NRF Members only)

This is the inaugural issue of the “Retail CIO Download” series. Provide a background of the study and explain how “2014 Agenda: Leadership and Agility” sets the tone for future issues.

Litchford: There’s a wealth of knowledge and experience at the table in NRF’s CIO Council. But we realized that, at times, the council would get bogged down reacting to current issues as opposed to leading the important conversations in retail technology. Instead of being reactionary to ideas like big data and security, we determined that as a group we needed to start thinking about how we can progress conversations from the beginning. The CIO Download series is our first of many conversations where we’ll be showcasing our council’s collective thought-leadership so our colleagues in the C-suite and industry partners better understand the issues and trends facing the retail industry.

Data security is a top priority for CIOs. How do this report and NRF’s newly-formed IT Security Council address this topic?

Litchford: This is the obvious elephant in the room for 2014, and every CIO on the council considers data security a top priority. From the report we know that significant investments will continue to be made in this area, and the discussion goes far beyond just addressing the payments ecosystem. With that, the CIO Council has established a new committee – the IT Security Council – to focus in three areas: Providing a forum for peer collaboration and information exchange; developing industry best practices for a risk management framework; and advising NRF on advocacy and policy issues regarding data security and protection.

Integrating brick-and-mortar and digital systems is another major focus right now for retailers. How are CIOs and their teams stepping up their game to meet the challenges of channel integration?  

Finnegan: We have realized as an industry that we over use words like “omnichannel” or “multichannel.” Simply put, its “retail” for today’s consumer. This is the new reality for shopping because customers use multiple touch points to interact with our brands. CIOs are helping to lead the way by implementing the right architecture, software and systems to make shopping as seamless as possible.

There are two additional keys to success. First, integrating business through internal communication and operational execution. And second, using mobile as the glue that brings together all these customer interactions from across all channels.

Thumbnail shot Dave Finnegan

Build-A-Bear CIO Dave Finnegan

What new methods or tools are CIOs using to tackle analytics and business intelligence? 

Finnegan: CIOs are rethinking how we can rebuild traditional architecture through tools like ARTS’ data models to handle the tremendous amount of data we have now and will have in the future. We are also looking into how to use predictive analytics, or how to use data to forecast future demands and customer expectations. The role of data scientist is now emerging to fill the need for more predictive analytics. These are the opportunities CIOs will help to deliver value quickly and drive business results.

What’s driving the need for recruiting and retaining top talent? What does it say about the evolving role of the CIO – and the IT department as a whole – within the retail organization?

Finnegan: What is really impacting the need for better talent is the fact that technology is ubiquitous in all our companies. Today, technology is not only the infrastructure for running our business; it’s also how customers interact with our brands. We actively look for professionals with this frame of mind who have a strong knowledge of the technology field and business acumen.

What are your thoughts on this new type of CIO? How is the role evolving or emerging as more strategic to the business?

Finnegan: The role of the CIO has dramatically changed in the last five to 10 years due in large part to consumers’ expectations and connectedness. Retail IT executives now play a more integral role in shaping business strategy. Driven by the shared need to understand and serve the customer’s expectations, the walls that once separated IT from key internal partners such as marketing and merchandising are dissolving. Advocates for every channel are meeting more frequently with logistics to find better ways to accomplish customer fulfillment.

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Last week was a critical step forward in the debate on sales tax fairness.

At a three-hour-plus House Judiciary Committee hearing last Wednesday, members of Congress heard from a panel of lobbyists, experts and attorneys on various proposals to eliminate the sales tax disparity that gives online sellers a price advantage to the detriment of community retailers and Main Street merchants. “The Committee is sympathetic to the plight of traditional retailers,” House Judiciary Chairman Bob Goodlatte, R-Va., said. “It is serious about searching for a solution that the various parties can accept.”

As the committee listened, several themes became evident:

  • There was broad, bipartisan agreement that the current patchwork of state laws and court decisions presents a problem, and that Congress and Congress alone can fix the sales tax disparity created by the Supreme Court in its 1992 Quill decision. In that case, the court ruled that sellers can be required to collect sales tax only in states where they have a physical presence such as a headquarters, store, office or warehouse. “Congress has yet to make that critical determination,” John Conyers, D-Mich., said. “So we owe it to our local communities, our local retailers, and state and local governments to act before the end of this year.” 
  • Congress has the authority to level the playing field so that retailers – no matter whether they sell their merchandise in a store, through the mail or over the Internet – can compete fairly. Any solution must aim for certainty and take into account simplification requirements, audit protections and implementation costs. “When that retailer closes because they could no longer compete, it’s a burden that’s imposed on that community if that store’s in a shopping center, we know that if one store closes, others may close as well,” Ted Deutch, D-Fla., said.
  •  Lawmakers were genuinely concerned that any federal legislation aimed at ending the sales tax disparity shield small business owners (both online and on Main Street) from overregulation or excessive enforcement actions. The importance of interstate and intra-state commerce must be protected. “We have a mandate that we’re not living up to by not dealing with this problem,” Darrell Issa, R-Calif., said.

Instead of turning to the tired “this is a tax increase” posturing, Congress seems more focused on finding a practical solution to the issue that can work for all parties involved –retailers, states, and consumers. “This is, of course, not a new tax,” Steven Cohen, D-Tenn., said. “It’s just simply collecting taxes that are already owed and they’re paid by their hometown retail folks, brick and mortar stores that have the competitive risk advantage.”

While no conclusions were reached, the hearing provided the retail industry reason to be optimistic that Congress is serious about addressing the sales tax disparity and sincere in its desire to level the playing field for all retailers. NRF – long a supporter of the sales tax fairness – will continue to support these concrete conversations as we aim for a federal solution before the 2014 holiday season.

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Retailers drive innovation by consistently evolving the shopping experience to meet consumer expectations. So I was not at all surprised to see many retail brands and their industry partners as headlining speakers across a variety of tracks last week in Austin at SXSW Interactive – an event that prides itself as a platform of innovative ideas for the near future and beyond. From my view point, the hottest topics applicable to retailers included: millennials (and how to reach them), what’s new and what’s next in digital and out-of-home advertising, the ROI of retail labs, and last – but certainly not least – the impact of tech on the evolving customer experience.

Here’s my recap – in 140 character bites from the Twitterverse.

On targeting Millennials:

 

On consumers and the second screen experience:

 

On customer experience:

 

On social:

 

On leveraging new tech:

 

On digital advertising:

 

On innovation (in lab form or otherwise):

Which topics did I miss? Tweet me at @mcaselittle or add your takeaways in the comments. Until next year, South by!

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In the wake of some major data thefts in the past few months, the House Financial Services Committee’s Subcommittee on Financial Institutions and Consumer Credit held a hearing last week on “Data Security: Examining Efforts to Protect Americans’ Financial Information” to find some answers.

To get to the bottom of these data thefts perpetrated against some of the largest retailers in the country and affecting millions of consumers, the committee invited precisely — you guessed it — zero retailers to learn about the problem and get their side of the story. As you would expect, the hearing was rife with falsehoods, inaccuracies and half-truths.

We thought we’d highlight four of the best (worst) “whoppers” from this hearing and set the record straight.

Whopper #1: Retailers are not properly incentivized to protect their data: this is why “assigning liability” for these data breaches is important.

Truth: Retailers pay a very large price for data breaches and are very well incented by the market to protect their customers and protect their brand reputation.

Retailers have a vested interest in protecting consumers’ financial information – customers won’t shop in a store they don’t trust. Retailers MUST—and do—comply with the PCI Standard, designed by financial institutions, to protect sensitive information first, before they are even able to process payments in the first place. “Assigning liability” is not the issue, the fundamental problem is that the current card number system is too easily monetized by thieves. Thieves wouldn’t be so quick to steal card data online if it were nearly impossible to convert into credit cards and make fraudulent purchases. Requiring a PIN will quickly render this kind of card data theft fruitless.

Whopper #2: Retailers are in the best position to discover and disclose breaches, but they are reluctant to do so as it could adversely impact sales, stock price or reputation.

Truth: In fact, financial institutions are the ones who typically spot breaches, as their fraud detection systems usually trace back suspicious activity to the source from their fraud-prone cards.

In many cases, the reports of fraudulent card activity provide the first signs (even to the financial institutions) of a sophisticated breach. Even when hacked companies discover they have been breached, they may not immediately disclose it for fear of compromising an undercover “sting” or making the breach worse. A total of 46 states and the District of Columbia legally require retailers to notify customers of data breaches and retailers comply with all laws.

Whopper #3: Financial institutions’ systems are better protected than retailers’ systems, and financial institutions have to adhere to much higher standards.

Truth: Financial institutions are the ones who suffer more breaches than retailers.

Data breaches at retailers account for only 24 percent of incidents, while 37 percent happen at financial institutions, according to the most recent report from Verizon. And that’s true even though there are many more retailers than financial institutions. Retailers spend billions to protect data. Different types of data receive different levels of protection. Payment card data is subject to the PCI-DSS standard in addition to the retailers’ own requirements.

Whopper #4: Retailers unnecessarily store credit card information which creates more opportunities for thieves to steal data.

Truth: In 2007, it was NRF that argued to the card companies that merchants shouldn’t be forced to keep data. However, the card companies insist that merchants retain data, or else they would be required to accept chargebacks and absorb the fraud. The rules established by the payment card industry encourage retailers to keep card data.

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AN14_80x80-2“Innovation” might be a buzz word, but it’s also big business. Retailers like Nordstrom and Walmart are investing in innovation labs to spark fresh thinking in their organizations, while some companies encourage employees to spend time on side projects to spur creativity and tap into personal passions. But in the business world, an idea doesn’t have much of an impact until it’s executed, so how do you bring your big ideas to life?

At Retail’s BIG Show in January, Nathan Martin from Pittsburgh innovation studio Deeplocal discussed his team’s creative process with Nick Parish of Contagious Communications. Deeplocal is uniquely suited to the discussion. The team has created a number of buzz-worthy projects, each marked by a whimsical, physical and unexpected element — a mind-powered bike for Toyota, the first telerobotic first pitch in baseball for Google or the Chalkbot they did for the Nike during the Tour de France a few years back. Take a look and you’ll see what we mean.

So to follow up from the show in January, we wanted to share a few tips from Martin to give you the nudge you need to develop and execute your big ideas.

  • Get your idea out into the world. This is the first step, and sometimes the hardest hump to get over. Share and act on it quickly before you over-think it on your own. In Martin’s world, delightfully uncommon ideas are executed in a matter of weeks, so there’s no turning back on them. This leads us to the second tip.
  • It’s good to be challenged. It takes courage to put your ideas out there, but it’s ultimately challenges that make your organization stronger. Once it’s out there in the world, others will collaborate and your creation will grow and change. Don’t fight it, but rather look at it as a chance to see opportunities and things you may have missed.
  • Be honest about your idea. You might think it’s brilliant, but tell your idea to someone who hasn’t heard anything about it. “Eventually I call my dad and explain it to him. It’s a great litmus test. If he doesn’t get it, we have to work on it some more,” Martin said.

When it comes to generating great ideas, remember these things:

  • Everyone is creative. A great project team isn’t just made up of typical creatives. Bring in outsiders.
  • Rethink the brainstorm. Brainstorming isn’t about throwing clever people in a room. Martin described Deeplocal’s process as gathering a team (anyone who has perspective on the problem regardless of their role), then focusing on recording assets, information or trends that are relevant to the problem.
  • Let people come up with ideas in their own way. Genius may not strike in a meeting. After group collaboration, Martin’s team goes off on their own to get the creative juices flowing however it works for each of them — in the shower or on a morning run.
  • Great ideas are about the experience – not the technology.  This little nugget was also echoed by Jack Dorsey, Twitter co-founder and Square CEO, at his BIG Show keynote presentation.

Whether you’ve got ideas about how to better your department, improve your bottom line, enhance your customer experience or even revolutionize the way the whole world thinks about commerce, keep these things in mind, and you’ll be on your way. And let us know how your BIG Show-inspired idea turns out.

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It’s been almost a year since the Senate voted 69-27 to pass the Marketplace Fairness Act, legislation that allows states to require online sellers to collect sales tax the same as local stores. Now the House has an opportunity to pass similar legislation. Here are some of the key issues underlying this week’s House Judiciary Committee hearing.

  1. Sales tax fairness doesn’t create a new tax. Under a 1992 Supreme Court ruling, online sellers are only required to collect sales tax from customers in states where they have a physical presence, such as their headquarters, a store, office or distribution center. But that doesn’t mean tax isn’t owed: Consumers in the 45 states with a sales tax are required to report untaxed purchases on their annual state income tax returns and pay the tax at that point. Few are aware of the requirement and fewer pay, but those who don’t leave themselves open to audits and penalties. By requiring online sellers to collect regardless of physical presence, sales tax fairness legislation would alleviate consumers’ need to remember to pay tax they already owe on these purchases.
  2. This is a top priority for small business. Main Street continues to call for legislation that can end online sellers’ unfair advantage. More than 1,000 small business owners signed a Main Street Fairness Coalition letter asking the House to pass sales tax fairness this year. Local retailers are imploring Congress to end this disparity that threatens brick-and-mortar retailer’s ability to budget, hire and continue to grow.
  3. Sales tax fairness could create jobs. A study released last summer by economist Arthur Laffer estimated that passage of federal sales tax fairness legislation could help America add 1.5 million jobs over the next decade. The study also found that eliminating the sales tax loophole could increase the nation’s GDP by $563 billion over the same period.
  4. The financial impact on communities is huge. Passage of federal sales tax fairness legislation would recover billions in uncollected taxes state and local governments need to support essential services – think police officers and firefighters. See how much your state’s lost revenue is with this interactive map.
  5. The fight isn’t over. This week’s hearing is another step in the right direction. But it will be the stories from Main Street that will serve as the strongest force to keep sales tax fairness momentum going. Tell your representative that now is the time to act: Main Street can’t afford to go back to square one in 2015.

We live in a world of omnichannel retail – a sale is a sale, no matter what the channel. It’s time America’s sales tax collection system matches 21st century retail.

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For meteorologists, scientists, weathermen like Jim Cantore and millions of others, this winter has been absolutely dreadful. And, although spring is on the horizon, much of the country is still covered in snow. In fact, the nation’s 21st winter storm – Ulysses – just wrapped up this past weekend in North Carolina and southwest Virginia.

When it comes to the impact weather has on businesses, most industries, including retail, manufacturing, construction and auto, recognize the ebb and flow of weather as a significant part of their plans. For retailers, weather forecasting models can impact everything from merchandising decisions to shipping and receiving, and even sales and staffing.

Looking back on the past few months, it’s evident the 2013-14 winter season has been a serious thorn in the side for the nation’s largest industries. In the Federal Reserve’s recently-released “Beige Book,” a summary of commentary on current economic conditions, “weather” was mentioned 119 separate times to describe November and December alone.

Just how severe was this winter?

As for the latest results from retail, industry sales in January fell 0.4 percent from December 2013, according to the Department of Commerce, led by a drop in auto sales and in categories like clothing, furniture stores and restaurants, sectors largely depending on foot traffic. Seasonal hiring in February showed retailers took a more cautious approach to staffing their stores during the brutally cold month.

But for some retailers it hasn’t all been bad news:

  • Ace Hardware has reported it is having its best winter in more than a decade thanks to increased sales of snowblowers and shovels;
  • Maine-based retailer L.L.Bean has sold out of its famous waterproof boots
  • Sales for company Delivery.com are up 30 percent compared with last year as more people looked for ways to get their laundry, dry-cleaning and grocery shopping done without leaving home
  • Carmex, maker of their namesake cult-favorite lip balm, says its sales are up 9 percent over the past eight to 10 weeks
  • Pawz Dog Boots, which makes fun, colorful booties for dogs that protect them from salt and snow, says sales have more than doubled.

Looking ahead, it’s too soon to say if NRF’s outlook for 2014 needs to be adjusted based on recent sales reports; the impact from the severe weather could have just been a blip on the radar, so to speak. When the ground finally thaws and consumers can start enjoying spring-like weather, we will re-evaluate consumer spending. Until then, we can only hope that winter is done having its fun with us.

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NRF received word from allies on Capitol Hill this week that the Senate is preparing a series of votes in March on legislation aimed at preventing and combating the destructive force of patent trolls. This would follow on House approval of the Innovation Act last December.

By now you know how patent trolls work. Shell companies purchase overly-vague and broad patents in order to sue businesses for financial gain. They send out terse demand letters written in legalese that threaten business owners with a lawsuit unless they pay a licensing fee for supposed infringement.

The problems with patent trolls are endless.

Trolls tie up the courts with frivolous legal claims, force Main Street businesses to pay for legal services and settlements instead of investing that money into their businesses and creating jobs, and hamper technological adoption and innovation. Trolls often target retailers, especially in the high-tech world of online and mobile commerce. Patent troll claims are often made over such common business practices as offering free Wi-Fi in stores or even the use of a shopping cart on a website.

Patent trolls do not produce anything of any real or significant value but do cause great economic harm to American businesses, be it manufacturers, retailers or others. In fact, the average cost of defending against a patent troll’s claims is about $2 million and it can take up to 18 months for the case to work itself out (a lifetime for a small business owner). It is estimated that patent trolls cost businesses between $30-80 billion a year!

But there’s hope.

The Senate Judiciary Committee and the Senate Commerce Committee are working together to pass a patent litigation reform bill that may address many of the abuses. NRF remains very optimistic that the Senate will pass a bill this spring or summer, and that we will see a bill signed into law this year.

Much of the legislative and policy momentum to date has come at the urging of Main Street merchants, who have put a human face on the toll of patent trolls. Complementing that activity and advocacy, NRF Senior Director for Federal Government Relations Beth Provenzano participated in a public forum this week where she urged passage of broad-based and common-sense patent reform legislation.

You can watch the entire panel debate here.

NRF believes retailers, especially small business owners, need protection from patent trolls’ frivolous and costly demands and lawsuits. We are coordinating with our members, coalition partners, other stakeholders and lawmakers to address abusive patent trolls in a comprehensive manner and believe that patent legislation should include:

  • Demand Letter transparency in the initial demand letters trolls send to their victims so business owners have more detailed information on the infringements claimed.
  • Effective “customer stay” language that puts patent troll lawsuits against business owners “on hold” when the manufacturer of third-party technology provider is involved.
  • Expansion of the existing patent program that allows lawsuits over methods of doing business to be reviewed without the need or cost of going go to court

Now is the time to tell your story. We urge you to write an op-ed or letter to the editor, attend a town hall meeting held by your member of Congress or even come to Washington for a congressional hearing or meeting. Simply click here to tell Congress that now is the time to combat patent trolls.

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