Mar04
The final session at this year’s Retail Innovation & Marketing Conference was well worth the wait. For two days (three if you include the Mobile Boot Camp!), we’ve been hearing about mobile retail. Is it here or isn’t it? Do consumers want it now or are consumers scared of it? Do retailers want it now [...]
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Mar04
It’s easy to buy a bunch of digital screens and throw them up in your store windows. But does that constitute a genuine in-store digital experience? Maybe, but maybe not. Selling Machine Partners’ Alex Richardson showed us examples of what some particularly innovative retailers are doing in terms of in-store technology. But first, a definition [...]
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Posted in: Education | Events | Marketing | Retail Companies | Retail Trends | Technology Tagged Alex Richardson, Apple, brand recognition, Columbia Sportswear, Digital Retailing, digital trends, in-store technology, Innovate 10, Polo Ralph Lauren, retail innovation, Selling Machine Partners, storefront recognition |
Mar03
The most shocking moment (so far) at the Retail Innovation & Marketing Conference came at about 3:30 p.m. when Norwest Venture Partners’ Joshua Goldman explained how online retailer Swoopo works during a session on extreme retailing.
The site sells premium products via an auction-like system. Registered users purchase bids (at $0.60 apiece) that they can use [...]
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Mar03
In 20 short minutes, GSI Commerce’s Fiona Dias showed attendees at the Retail Innovation & Marketing Conference how many retailers are embracing the future and enough examples of awesome iPhone apps to make me reconsider my mobile phone choice. The presentation, entitled “Embracing 24/7 Digital Innovation in Marketing,” focused on four specific points:
Focus on today’s [...]
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Posted in: Education | Events | Marketing | Retail Companies | Retail Trends | Technology Tagged business analytics, Fiona Dias, Gap, GSI Commerce, Innovate 10, iPhone app, mobile applications, Pizza Hut, social media, Starbucks, The North Face |
Mar03
In this morning’s “The Mobile Revolution,” shopkick’s Cyriac Roeding gave attendees a quick history of where mobile marketing has been … and a great overview of where it’s headed. Gone are the days when mobile marketers could only offer texting promotions to customers. Now, mobile phones are ubiquitous globally and the only interactive tool that [...]
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Jan13
This week the “Retail Horizons: Benchmarks and Forecasts” survey was released by the NRF Foundation and new partner KPMG. On Tuesday afternoon, executives from Saks Fifth Avenue, Charming Shoppes and L.L.Bean met on a panel to discuss the survey’s findings and how their companies are managing on some of the survey’s key issues. The report [...]
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Jan13
What’s the best way to expand internationally? What are your options? What criteria need to be in place before you can launch a global expansion plan? On Wednesday morning, three international retail leaders who have found success in overseas expansion gathered to discuss their business’ experiences in their endeavors.
ALDO Group’s Norman Jaskolka took the stage [...]
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Posted in: Education | Events | Retail Companies Tagged ALDO Group, Fawaz Alhokair, Fawaz Alhokair Group, franchise models, global expansion, international retail, Land Securities, Norman Jaskolka, NRF Annual Convention, Ronan Faherty, United Kingdom |
Jan12
In his opening comments at today’s Super Session, Sir Terry Leahy referenced Napoleon Bonaparte’s infamous quote “Britain is a nation of shopkeepers.” Although the comment wasn’t originally intended as a compliment, Britain has indeed become a nation of shopkeepers, with Marks & Spencer and Sainsbury’s experiencing their heydays in the early 1990s. Since then, Tesco [...]
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Posted in: Education | Events | Retail Companies | Retail Trends Tagged competition, engaging employees, goal-driven, leadership, Marks & Spencer, NRF Annual Convention, Sainsbury's, Sir Terry Leahy, Super Session, Sustainability, Tesco, Toyota |
Jan11
What’s the first step for retailers who want to get started with environmental sustainability? What kinds of approaches are necessary? Whose buy-in do you need? Wal-Mart’s senior vice president of sustainability, Matt Kistler, addressed all of these questions and more at Monday’s super session entitled “Sustainability in Retail — Increasing Profitability and Impacting the World.”
Kistler [...]
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