For more back-to-school trendspotting, historical information and industry coverage, download NRF’s Back-to-School Cheat Sheet or visit the Back-to-School HQ now. You can also listen to NRF President and CEO Matthew Shay and BIGinsight’s Pam Goodfellow discuss this year’s top BTS trends here.
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2 Comments
I was surprised at #8! Wow, so 15% of shoppers will use catalogs for back to school supplies this year…who’d have guessed?
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